this is another article i found with some good stats in it. i think we should definitely think about 'tablet' computers as well as netbooks and ipads.....i particularly like the last paragraph when it said that apple says "50% of Fortune 500 companies are integrating ipads into their businesses."
Report: Tablets To Grab Market Share over Netbooks
By Herb Torrens07/26/10
Tablet handheld computers will begin to outsell netbooks in two years in the United States, according to Forrester Research.
The Massachusetts-based research firm classifies tablets as a "form of personal computer," even though the definition is sometimes considered up for debate by the industry. By 2014, consumers predominantly will use tablets over netbooks. In 2015, Forrester predicted, tablets will constitute 23 percent of PC unit sales.
According to Forrester's report, "The US Consumer PC Market In 2015," published last month, PC sales will reach nearly 500 million units in the United States between 2010 and 2015. Forrester lumped PCs into four categories: traditional desktops, netbooks, notebooks, and tablets. However, tablets represent the fastest growing category, according to the report. Tablet sales will grow from 3.5 million units in 2010 to more than 20 million units in 2015.
In 2015, Forester projected, notebooks will have 42 percent of the market, while tablets will have 23 percent, followed by desktops at 18 percent and netbooks at 17 percent.
Forrester's announcement noted that vendors will need to capitalize on this trend with "chipsets, displays, accessories and content that anticipate the growth of tablets and the continued relevance of traditional PCs." Forrester said it doesn't see desktops disappearing soon.
"I wouldn't characterize it as a move away from desktops," said Sarah Rotman Epps, author of the report and research analyst at Forrester, in an e-mail. "It's true that in 2015, U.S. consumers will buy fewer desktops than they do today (15.7 [million] in 2015 [versus] 18.7 [million] in 2010), but more consumers will own desktops (158 [million]) than any other form factor. Slowing sales of desktops can be attributed to market saturation rather than lack of interest."
In a blog post this week, Epps said that interested parties ("even those not in direct competition with Apple") should keep a close eye on the adoption of Apple's iPad. She said Apple is claiming that 50 percent of Fortune 500 companies around the world are "deploying or piloting" the iPad. She noted in an e-mail that they are probably doing it on a small scale for CEOs, board members, and execs.
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